The Pulse Of Veterinary Medicine

Vet-To-Vet Conversation With IDEXX

2015: A Look Ahead

As a lifelong cat lover and owner of four geriatric cats, I know how the bonds with our feline family members increase with time. Our cats are an integral part of our lives, and as they age, their affection for us expands and our love for them takes on additional meaning. Our pets can live long and happy lives but only if they receive regular veterinary care, including preventive care. We in the profession know this, but how do we inspire other pet owners—your clients—to appreciate the value that preventive care brings to their pets as they age?

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