IDEXX U.S. Companion Animal Group Now Offers Online Ordering via Industry-Leading E-commerce Platform

New platform offers unique ordering capabilities, while the completely redesigned U.S. Small Animal Health customer website provides advanced clinical information, productivity management tools and relevant solutions-based content.

WESTBROOK, Maine, December 2, 2014—IDEXX Laboratories, Inc. (NASDAQ: IDXX) announced today the launch of idexx.com/order, a new site offering direct ordering from IDEXX for U.S. customers. The new e-commerce site offers unique efficiency and practice management tools, and a streamlined ordering experience. Simultaneously, IDEXX has launched a completely redesigned idexx.com homepage and U.S. Small Animal Health website, providing easy access to IDEXX product information and fresh ideas that help practices overcome everyday challenges.

The IDEXX Online Orders site makes online ordering simple and intuitive for veterinarians and their staffs. IDEXX products are featured in a clean, uncluttered environment. Registration takes just seconds and customers can move to their ordering needs immediately for all companion-animal SNAP® tests and IDEXX VetLab® instrument consumables. Plus, innovative tools have been created to free up staff time, including:

  • Product expiration dates are visible during the ordering process to help with inventory management.
  • Order management features, such as saved favorite orders, enable customers to complete reorders in seconds.
  • Direct links to in-depth diagnostic product and solutions information reduces research time.
  • Images and detailed information are available for every product.
  • Multiple ways to search ensures easy navigation.

“The IDEXX ordering experience is truly in a class by itself, because it’s so simple to navigate and the tools are so easy to use,” said Michel B. Hardaker, DVM, owner, Central Veterinary Hospital, Albany, NY. “All the diagnostic products my practice needs are front and center, so I can quickly get in, place an order and get back to my patients.”

In addition, the more than 100,000 visitors to the U.S. Small Animal Health website each month will find fresh content offerings, including valuable solutions and ideas to help practices grow and provide the highest-quality care for pets. Customers will also enjoy easier access to information and support, can follow a new blog with timely topics and can find inspiring stories to read and share about how to strengthen the bonds that matter most.

“In the 30 years IDEXX has been in business, I believe there has never been a more exciting or more gratifying time to be a part of the veterinary profession,” said Jonathan W. Ayers, president and chief executive officer, IDEXX Laboratories. “We are in a new era where customers expect the ease, simplicity and convenience of online ordering and paperless communications. Our new e-commerce platform and website are invaluable tools that help our veterinary customers strengthen the bonds that matter.”

Customers can make online orders and access the new websites now. To order, go to idexx.com/order, or call 1-888-79-IDEXX, Monday–Friday, 7:30 a.m.–9:00 p.m. ET, and Saturday, 8:00 a.m.–5:00 p.m. ET. For more information and to explore the new website, go to idexx.com.


About IDEXX Laboratories

IDEXX Laboratories, Inc. is a member of the S&P 500® Index and is a leader in pet healthcare innovation, serving practicing veterinarians around the world with a broad range of diagnostic and information technology-based products and services. IDEXX products enhance the ability of veterinarians to provide advanced medical care, improve staff efficiency, and build more economically successful practices. IDEXX is also a worldwide leader in providing livestock and poultry diagnostic tests and tests for the quality and safety of water and milk. Headquartered in Maine, IDEXX employs more than 7,000 people and offers products to customers in over 175 countries. For more information about IDEXX, visit: www.idexx.com

Note Regarding Forward-Looking Statements

This news release contains or may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by the use of words such as “expects,” “may,” “anticipates,” “intends,” “would,” “will,” “plans,” “believes,” “estimates,” “should,” and similar words and expressions. These forward-looking statements are based on management's current expectations and beliefs, as well as a number of assumptions concerning future events. These statements are subject to risks, uncertainties, assumptions and other important factors. Readers are cautioned not to put undue reliance on such forward-looking statements because actual results may vary materially from those expressed or implied. The reports filed by the Company pursuant to United States securities laws contain discussions of these risks and uncertainties. The Company assumes no obligation to, and expressly disclaims any obligation to, update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Readers are advised to review the Company’s filings with the United States Securities and Exchange Commission (which are available from the SEC’s EDGAR database at sec.gov, at various SEC reference facilities in the United States and via the Company’s website at idexx.com).


Contact:

Media
IDEXX Laboratories
Elizabeth Hunt
1-207-556-4650
elizabeth-hunt@idexx.com